Arctic Monkeys Digipack Analysis

On the front of Arctic Monkeys whatever people say i am, thats what Im not. depicts a unnamed man smoking a cigarette. Straight away we can see that from the close up of the man. they are trying to portray the typical stereotype of a "bad boy". the colour scheme used is the simplistic black and white. this relates to the indie culture as it symbolises being realistic, in the sense that the world is often using bright and vibrant colours. The bands name name is placed on a white background, which helps it stand out against the black background of the man. This helps people to identify the band because the cover does not have a picture of the band to associate with.

The CD resembles a ash tray with cigarette butts pasted across it. this gives off a darker tone to the band and also links to the front cover. this also helps link the bands image to a less than happy tone,which links into realism. the cd stays away from the common conventions of what a cd would usually look like which also helps establish the band from the others in the genre.

The back cover includes the same man who was on the front cover, still with a cigarette, however he is now covering his eyes as though he has "smoky eyes". This is where the ash from the cigarette lows into your eye and gives a stinging feeling. this could suggest that he was smoking to try and loom cool and "fit in" but once he tried it he couldn't handle it which links to society and is telling people they do not have to fit in

New group

After long hard think i have come to the conclusion to join with 2 other members of my media class to become a group. We have decided this because of the practicality of it, to achieve the highest quality piece of work and to be successful . It would of been difficult to be alone to create a high quality piece of work.

So joining cameron humphreys and craig chamberlain, it would give me greater access to mode of transport to get to locations and with the combined group it would give us more knowledge of the work and people we know between us.

so in final it is more of a forward step then backwards. i hope to be able to be more up to schedule on my filming and have more of a complete video in the finale

- Josh

Copyright permission email

Location shots

My Audience feedback Questionaire

Audience Questionnaire

1) What age do you fall under?

0-15    16-18  19-25  26-40   41+

 

2) What genre of music do you listen to? (Can be more than 1)

 

3) Do you listen to indie music / or can appreciate the music

       Yes                                                                      No

4) If No why?

 

5) What do you associate with indie rock music videos?

 

 

6) Could you recommend any good locations where a indie rock video could be filmed?

 

7) In a music video what footage do you prefer more?(please circle one)

 

*A narrative           * location and props used       *random scenes that

*Footage that documents real event           has no relation to the song                                        

My application to use the song fitzpleasure by Alt-j

Target Audience

Age:
the age of my target audience for my media product is mainly aimed at female and male genders ages 18-24 years old. This is because this image shows that indie bands use instruments to express their feelings. This is also because many indie tracks are a narrative based story which discusses about relationships and life. The use of costume in this slide and the black colour signifies that their masculinity which is why female ages 18-24 are attracted to indie music this is because they have interests in the rock indie male look such as long hair and their style.

With the stories and musical talent of certain indie bands is the reasoning for the shared likeness of the indie genre. the song I am doing is Ben Howard "the wolves".